Gorgias ran this content campaign
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Gorgias ran this content campaign

HUMAN CRAFTED
This piece of content is the work of a human mind.

Today’s case study comes from a person I’ve known for a while.

A person who knows content marketing in and out and has an agile mind for innovation.

His name is Ryan Baum.

I’ve wanted to talk to Ryan for a while about his time as a content lead at Gorgias, an ecommerce customer service platform.

What was the most outstanding content campaign he ran?

What went into its inception?

Most importantly, what could you, GrowthWaves readers, learn from it?

Turns out Ryan had quite an example to share.

And I’m sure you will draw many great lessons from it.

HUMAN CRAFTED
This piece of content is the work of a human mind.
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